Thursday, March 11, 2010

Colonoscopy on TV ~ Prevents Colon Cancer

On Wednesday morning, CBS' "The Early Show" host Harry Smith had his own colonoscopy televised live from the Jay Monahan Center for Gastrointestinal Health at New York-Presbyterian Hospital. As he put it, his goal was to “demythify” the procedure for the men and women who know they should get the test but are just too squeamish to make it a priority.

It’s been 10 years since Katie Couric had a colonoscopy on national TV. She has been advocating for these potentially life-saving cancer screening exams since her husband, Jay Monahan, died of colorectal cancer in 1998 at the age of 42. Couric’s televised procedure inspired thousands of Americans to get screened – researchers from the University of Michigan documented a 20% increase in the number of colonoscopies performed in the nine months following her broadcast.

Watch Harry's Colonoscopy on CBS News Video HERE

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